Natural Search Engine Position Means Profits
Natural Search Engine Optimization
Search engine marketing is a lively, complex practice. Search engines change their algorithms, merge with each other, share content and develop new products. You can optimize for web, image and even news results. And we haven't even started talking about how your competitors' actions can complicate things. The good news is that our specialists manage all of that—closely.
Allow us to give you a hands on example:
Log on to Google and search for either Auto repair shop or Auto service shop, or if you prefer just click on the links. In both instances you will find our own www.ocautoservice.com directory, right on the front page. Once you find us, look at the top right hand corner of any the pages and you will see that in the case of auto repair shops we appear on the front page, out of almost 4 million results. For auto service shops we appear out of almost 85 million results. All of these results are from a worldwide search, no specifics as to country, city or anything else.
Now, let's narrow our target area:
Consumers have become Web savvy, they now narrow their searches to their city, and in most instances their brand of car. Let's try looking for BMW repair Laguna Niguel in either Google, Yahoo or MSN's Live Search ( again, if you prefer just click on each of the search engine links). Now that we have narrowed our search you will find our own www.ocautoservice.com as well as our member shops' sites residing in our hosting server ocautosites.com
That is what Natural Search Engine Optimization generates, natural search results. But how do consumers differentiate natural from "sponsored" pay-per-click results? Click on the sample below or a larger view.
In either case you will benefit greatly from appearing on the first page of the search engine results and if your shops appears both ways the chances of more customers looking at your shop's site simply multiply. Now, add to that, a third showing by also having your own website besides our directory and your PPC (Pay per Click) campaign, then the exposure for your shop goes tenfold.
For a free consultation feel free either click on the Click to Call banner on the upper right column or use the Toll Free number.
Our methods, search engine relationships and technology work together to stay ahead in our industry. |
